Posted on 2026-10-02 17:44:49 by
Lee in category
Marketing
Why is having a Web site so important in today’s world?
Many businesses, whether they’ve been in business for 50 years or 5 years, still do not have a Web site. There are many reasons why they may not, but the biggest seems to be that they don’t think they need one.
“We work by word of mouth and a Web site won’t help us”
“Our business ...
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Posted on 2026-10-02 17:40:28 by
Lee in category
Marketing
It can be stressful when you finally take the plunge and decide to dive into the World Wide Web, but having that online presence is invaluable to you and your business. The trouble is that you don’t want to get stuck with a designer who does a terrible design, does a terrible job at developing it, or (worst case scenario) BOTH! Unfortunately there are people out that who are just looking to make...
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Posted on 2026-10-02 17:37:41 by
Lee in category
SEO
It has recently come to the attention of many consumers, the importance of SEO in their websites.
Well, what is SEO? SEO is an acronym for Search Engine Optimization. Search Engine Optimization is defined as the process of improving the volume or quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search ...
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Posted on 2026-10-02 17:33:44 by
Lee in category
SEO
Social Marketing
Twitter, Facebook, Technorati… social marketing is powerful. The ability for you to find consumers in your area and talk directly to them is a tool that any business owner, small or large, just can’t ignore.
Social media is a way for potential customers to find out who you are, what you provide, and how you can help them within a more laid-back environment....
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Posted on 2026-10-02 17:22:57 by
Lee in category
Marketing
When marketing your business, one of the most important pieces is your copy. Your ad copy, website copy, fliers and brochures copy… just about anything that you use to sell your products or services requires some form of copy.
Here are some quick tips for writing successful and convincing advertising copy;
1. Refrain from saying ‘I can’ or ‘we can’. ...
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